We are advocates of advertising in various forms of media. However, we’ve noticed a trend in one of the forms we’ve engaged in over the last couple years. In some ways it is disturbing….or at least a bit annoying. What is this trend? Why does it bother us?
There have been a number of requests for [...]

Maintaining a positive brand image online has become a very important part of attracting and retaining customers. Just how important is it? With the news that McDonald’s named their first Social Media Chief, it has become clear that big brands are taking a position on social media and search engine reputation management. More information on [...]